amanetiq
AI auditor for Islamic marketing
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Private beta · Gulf coverage in beta · Free during beta

Your ad will be seen by Muslims. Show it to Amanetiq first

Amanetiq pre-screens marketing creatives for Islamic principles, cultural context and local advertising rules — across the Gulf and Central Asia. Upload your creative and a short brief; get a verdict with reasoning in about a minute.

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Free during beta · access by personal invite code
amanetiq · report
UAE · finance · Dubai
Needs revision
0/100
Shariah42
Culture78
Tone88
Blocker · Shariah“Guaranteed 8% return” on a Mudarabah account — guarantee language contradicts the profit-and-loss-sharing contract
Risk · RegulationPrize draw tied to purchase — prohibited mechanic in KSA; licence number must appear in the ad
Asset“Expected profit rate” is correct Mudarabah terminology — keep exactly as written
Suggestion: rewritten headline and a compliant disclosure line — in the full report
01 — The problem

One wrong line can cost more than the campaign

In Gulf markets, a marketing mistake is never just a taste issue. The same creative can fail three different ways at once:

Reputation. An image that ignores modesty norms, a tone-deaf Ramadan promo, an interest-bearing offer dressed in Islamic vocabulary — audiences notice, screenshot and share. Trust, once lost, is not won back with discounts.

Regulation. GCC advertising is among the most tightly regulated in the world: misleading-claim fines up to SAR 1M in Saudi Arabia and AED 2M in the UAE, mandatory influencer permits (Mawthooq, UAE Advertiser Permit), Arabic-language requirements for outdoor, licensed prize draws only. A creative that passes your brand review can still fail the regulator's.

Market nuance. What runs in Dubai may not run in Riyadh. Qatar's rules differ from Bahrain's. One creative for the whole Gulf is itself a risk pattern.

Most teams have no in-house expert who holds all three layers in their head. So every launch carries the same quiet question: are we sure this one is safe — and who signed it off? You shouldn't need a degree in fiqh and a law library to run a campaign.

Amanetiq closes that gap — a pre-screen in about a minute, before publication.
Typical approval cycle
3–5 business days
legal and compliance review — often longer when Shariah consultation is involved
With Amanetiq
~60-second pre-screen
you enter approval with a clean creative — fewer revision rounds, faster launch, no surprises in the approval room
02 — How it works

Three steps to a verdict

1

Upload the creative

Copy (post, script, offer) and/or visual — banner, layout, key frames.

2

Add a short brief

Market, category, audience, channel, timing. For the Gulf, always specify the country: Saudi Arabia, the UAE and Qatar play by different rules.

3

Get the verdict

The engine checks text and image against an expert knowledge base and returns a report you can download and attach to your approval flow.

~60 seconds per check
Clear to run
The creative is clean — go ahead and publish
Needs revision
Grey zones worth fixing before launch
Do not publish
A blocker was found — not in this form

Inside the report

0/100
  • Blockers — what's violated, why, and how to fix it
  • Risks — grey zones by country and audience segment
  • Assets — what's working, and how to amplify it
  • Missed signals — seasonality, language, local cues
  • A rewritten version of the problematic line
  • 0–100 score across Shariah alignment, cultural code, tone
03 — For banks

Islamic finance is not just a product. It is a language of trust.

Your customer trusts your institution with a religious obligation, not only their money. The fastest way to break that trust is halal-washing: an Islamic product communicated like a conventional offer — interest patterns in the copy, guaranteed-return promises, terminology that contradicts the contract behind the product.

Amanetiq is calibrated on real communications of Islamic and hybrid banks — including UAE market leaders — and checks your copy against the terminology conventions of Islamic finance: profit rates vs. guaranteed returns, Murabaha vs. interest framing, what your Shariah board would flag and what your regulator would fine.

Every flag comes with reasoning you can take into your internal approval — including to your Shariah Supervisory Board.
04 — The difference

An expert base you can cite — not a model's opinion

Any large language model can talk about Islam in general terms — and gets the specifics wrong: it confuses regional norms, mistakes a licensed Islamic bank for a conventional product, produces false alarms on legitimate Islamic finance terminology.

Amanetiq's core is an expert knowledge base built by a practicing Islamic marketing strategist — and every verdict cites the specific rule it relies on. The decision is transparent: you can check it, challenge it, and defend it in front of your board.

Islamic finance communication

Riba patterns, gharar, contract terminology — profit rate vs. guaranteed return, Murabaha vs. interest framing.

ribaghararMurabahaMudarabahTakafulSukuk
Commerce ethics

Honesty of claims, false scarcity, concealment of conditions — from primary sources, translated into checkable marketing rules.

amanaisraffull measure
Market norms — Gulf & Central Asia

KSA ≠ UAE ≠ Qatar; Tashkent ≠ Fergana. Regional modesty norms, seasonality, language expectations.

KSAUAEQatarRamadan
GCC advertising regulation

2024–2026 rules: influencer permits, prize-draw licensing, outdoor language requirements, financial ad standards.

MawthooqAdvertiser PermitCBUAEDubai OOH
Aligned with AAOIFI standards thinking

Not a certification — a reference framework. The base is aligned with AAOIFI-style standards thinking, and every flag is grounded in a named rule you can verify.

AAOIFItransparent reasoningcitable verdicts
05 — Who it's for

Who saves nerves and reputation with Amanetiq

Brands & in-house marketing

Entering Gulf markets or addressing Muslim audiences — pre-screen campaigns before launch.

Agencies

No in-house Islamic-context specialist, but full reputational exposure on the client side. Check every layout before handover — the reasoned verdict strengthens your position in approval.

Islamic & hybrid banks

Catch halal-washing before your audience does: riba patterns, contract-terminology mismatches, regulator-sensitive claims.

06 — What changes

What work feels like with a pre-screen in place

Every creative enters approval already clean — legal and Shariah review become a confirmation, not a battle. Your team stops guessing and starts citing: every decision has a rule behind it.

And when a client or board member asks “are we sure?” — you attach the report instead of an opinion.
07 — Principles

Honest boundaries

Marketing expertise, not a fatwa

Not a religious ruling and not legal advice — an expert pre-screen of marketing communication.

Early control, not a replacement

It works before your final approval with lawyers, Shariah experts and internal teams — the decision stays with them.

Honest in grey zones

Where markets have no single norm, the verdict says “requires expert review” instead of faking confidence.

Your materials stay yours

Creatives are not published or shared with third parties.

Gulf coverage is in beta

The GCC layer is newer than our Central Asia core and is being calibrated now — beta testers' feedback directly shapes it. That's why the beta is free.

08 — Questions

What you can check, and how

What can I check?
Any customer-facing communication with text and/or image: ad creatives, outdoor, packaging, presentations, offers, sales scripts, social media content, partner decks, landing pages.
Does it check video?
For now — via storyboard, key frames or script. Full video analysis comes later.
Can it check a website?
Yes — paste the copy and a screenshot. Automatic URL reading is coming.
In what language should my creative be?
English and Russian today; the report comes back in the language of your creative. Arabic checking is on the roadmap — and telling us you need it is what moves it up.
What if experts disagree?
Amanetiq is not an arbiter between scholars. It gives one reasoned verdict from its expert base, and where there is no single market norm it marks the grey zone honestly — you'll see it, not miss it.
Does it replace my lawyer or Shariah board?
No. It is early control before them, not instead of them.
09 — Access

Your creative will be seen by Muslims. Show it to Amanetiq first.

Amanetiq runs as an invite-only beta: access by personal code, participation free. Leave your contact — we'll send a code and a short guide.

KSA UAE Qatar Other GCC Central Asia Other
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Pricing will be announced after the beta. Beta participation is free.